Telecoms operator growth strategies: case studies and analysis (volume V)

21 December 2022 | Research

Oliver Bruff Tom Rebbeck

Case studies report | PPTX and PDF (43 slides) | Fixed Broadband Services| Mobile Services

"Operators’ revenue growth plans are set against a challenging context of rising inflation and interest rates; some see growth in their core businesses but others are targeting new verticals."


This report analyses the growth initiatives of 12 telecoms operators worldwide. Each operator’s growth initiatives are assessed based on four key service areas: core consumer, business, media and “other”. The report also explores the implications for strategy teams that are comparing different approaches to growing revenue.

Key questions answered in this report

  • In which areas are telecoms operators looking for growth?
  • What are the trends in the types of initiatives that operators are pursuing?
  • What are the drivers behind these initiatives?

The following companies are featured in case studies.

  • AT&T
  • Bell Canada
  • Comcast
  • Deutsche Telekom
  • KT
  • Orange
  • Telefónica
  • T-Mobile USA
  • Verizon
  • Vodafone
  • Zain

For more case studies, please see volume I, volume II, volume III and volume IV. Read our associated article here


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