Approaches to fixed–mobile convergence for small and medium-sized businesses

This presentation outlines effective strategies that telecoms operators can use to successfully promote fixed–mobile convergence (FMC) bundles to business customers.

It covers the following points 

• The main challenges that operators face when selling FMC bundles to businesses
• An overview of the commercial strategies adopted by leading operators to drive bundle adoption
• Actionable recommendations that operators can explore to help boost the adoption of FMC bundles among business customers