The digital transformation permeates every aspect of economic and social activity, and has dramatically altered the nature of competition worldwide. Practically all businesses will need to become digital economy participants, whether they provide online digital services, digital substitutes for traditional goods and services, or physical goods marketed and sold by digital means.
Operators, vendors and service providers must navigate this dramatic shift in the competitive landscape, where pressures come not only from established players, but also from Internet giants and emerging start-ups.
Analysys Mason provides comprehensive coverage of the digital economy and the changing role of telecoms operators through two distinct research programmes.
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