Consumer trends to watch in 2025: consolidation and new players force operators to adopt new strategies
16 December 2024 | Research and Insights
Jakub Konieczny | Dongye Liu | Julia Martusewicz-Kulinska | Stefano Porto Bonacci | Martin Scott | Tom Rebbeck
Article | PDF (2 pages) | Fixed Services| Mobile Services| Fixed–Mobile Convergence
This article outlines the topics that will affect the consumer services market in 2025. It covers new areas including pricing strategy, approaches to fixed–mobile convergence (FMC), 5G fixed-wireless access (FWA) and Wi-Fi.
USD549
Log in to check if this content is included in your content subscription.
Authors
Jakub Konieczny
Principal Analyst
Dongye Liu
Analyst
Julia Martusewicz-Kulinska
Research Director
Stefano Porto Bonacci
Principal Analyst
Martin Scott
Research Director
Tom Rebbeck
Partner, expert in TMT consumer and business servicesRelated items
Survey report
Retail store visits: consumer survey
Survey report
Awareness and usage of eSIMs, and their impact on churn: consumer survey
Tracker report
Mobile pricing (SIM-only plans): trends and analysis 1Q 2026
